Dawn French calls for crackdown as scam ads use her photos to promote diet pills

Dawn French has partnered with a host of celebrities to campaign against bogus weight loss ads that use her photos and name to promote them.

Earlier this year, the 64-year-old Cornwall resident called advertisements “dangerous” for keto diet pills, saying they were “a scam” and that bogus companies had been illegally using her name as a promotion since her birth. own weight loss in 2014.

Now, in a letter to Prime Minister Boris Johnson, Dawn has teamed up with Holly Willoughby, Robbie Williams, Bear Grylls and ten others in a joint letter led by Martin Lewis calling for a crackdown.

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The letter calls on the Prime Minister to put an end to the fraudulent ads which apparently defraud thousands of pounds and damage their self-esteem.

He calls for the Online Safety Bill to include regulation for fraudulent paid advertising, saying: “The UK is facing an epidemic of fraudulent advertising. Every day, criminals defraud innocent people with money that changes their lives or puts their health at risk. by selling them fake health remedies. “

“Many of us have seen victims contact us and heard their tears after losing their savings – sometimes hundreds of thousands of pounds – because they trusted what they thought we were. It can’t. continue. It devastates lives, ”the letter continued.

In June, a bogus advertisement claimed that Dawn had lost 6.4ths in five months using a keto diet and no exercise to which she tweeted: “Keto lie …” and wrote “b **** ocks” by- above.

He even used a fake quote from the Multi-Bafta winner that read: “‘I wanted to see if he would do as they claimed if I didn’t exercise and to my surprise, he did – Dawn French , 61 “.

The rabid author, who lost weight through healthy eating and exercise, told The Sun it was about the fifth time she had to “shut down” the people behind the ads.

“Using my name illegally to sell their crap pills,” she told the publication. “That makes me angry. It’s a total scam. What a stinky way to exploit confident people who might already be struggling with their self-esteem.”

She said she “can’t stand” to be associated with them in any way, calling the ketone pills and advertisements “really dangerous.”

The full letter can be read on the tweet below

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