Maverick’ Flies To $110M+ Offshore Opening Weekend – Deadline
SATURDAY UPDATE: After a $24.5M Friday in 62 overseas markets, Paramount/Skydance’s Top Gun: Maverick has now reported $64.7M until yesterday at the international box office. That portends an offshore opening weekend for the $110M+ star Tom Cruise. Including the country’s planned $150M four-day vacation framework, this would bring the global arc to $260M+.
A $110M+ international launch would represent a cruise’s best of a career, sitting above Mission: Impossible – Fall which grossed $96 million in comparable markets.
The debut of the Joseph Kosinski-directed sequel is particularly impressive given that Russia isn’t in the mix and Korea isn’t coming out for another month. Global audiences clearly haven’t lost that feeling of love for Maverick, even after 36 years. Offshore exhibitors are also adding screens with the number now at 25,000.
Individual market milestones continue to be reached, with all majors debuting at No. 1. The UK bowed to No. 1 on Friday with $4 million and a 76% market share. It’s the biggest opening day for a Tom Cruise movie and also for a live-action Paramount title. The cumulative there, with the embedded previews, is $10 million.
Japan opened Friday at No. 1 with excellent sales of $2.6 million at 381 locations. This is a big cruise market and the massive premiere event is paying dividends.
France continued its strong run with an additional $2.3 million on Friday in 790 theaters. The cumulative through Friday is $8.2 million. Australia added $2 million yesterday across 343 sites for a total of $4.5 million Germany picked up an additional $1.5 million on Friday at 701 with a cumulative $3.9 million to date. Brazil has amassed $3.1 million through Friday and Mexico $2.8 million.
We will have a full update on Sunday.
PREVIOUS, FRIDAY: from Paramount Top Gun: Maverick is booming in its overseas debut, Clock $33 million from 47 markets at the international box office through Thursday. The Tom Cruise star officially launched overseas on Wednesday, following paid previews in select hubs, and adds 15 more markets today, bringing the total to 62 in what is the widest release ever by the studio internationally on nearly 24,000 screens.
Word of mouth is sky high on the sequel which comes 36 years after the original summer blockbuster, and an overseas opening weekend of over $80 million is assured.
Highlights so far include France, which bowed to $1.8 million on Wednesday, marking the biggest opening day for a Paramount live-action title and also for Cruise on the market. Thursday added $2.9 million for the best Ascension Day opening of any movie of all time. Rolled up with previews, France’s cumulative through Thursday is $5.9 million. The film has 4.5 out of 5 stars from audiences traveling to cities and provinces through various demos.
In Australia, Thursday’s debut was $1.5 million for a total of $2.5 million including previews. This is Cruise’s biggest opening day to date Down Under. Germany debuted at $1.6 million for a cumulative $2.5 million with previews. Brazil has also racked up $2.5 million so far, while Mexico is at $2.1 million.
New markets added to the Skydance co-funded and co-produced pic today include the UK, Spain and Japan. Overall, the movie is on track to be Cruise’s best ever opening internationally — as well as domestically.
Awareness is through the roof on maverickand a shout out is deserved for Paramount’s marketing team and the tireless Cruise.
The promotional campaign was most likely visible from space. The film screened for exhibition in Las Vegas (where cheers and snorts were audible from the audience), then had its world premiere in San Diego with Cruise arriving by helicopter on the deck of the USS Midway . From there, the team traveled to Mexico City and then Cannes where the film was greeted with a flyover and Cruise was celebrated by the festival with an honorary Palme d’Or and a standing ovation.
The next day the Superior gun the team was in London for the Royal Film Performance. In Japan, Yokohama Osanbashi Pier featured fireworks ahead of the IMAX premiere, which streamed live to four other IMAX theaters across the country.
“And, we’re off,” as Bashir Salahuddin’s Hondo tells Maverick. We will have more updates throughout the weekend.